Unified Communication na urządzeniach mobilnych. Magia czy rzeczywistość?

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Eran Levinson, Audio Codes, Kongres Biznes To Rozmowy 2011

Transcript of Unified Communication na urządzeniach mobilnych. Magia czy rzeczywistość?

6 października 2011, Warszawa

III Kongres

Empower Operators with Mobile VoIP Capabilities Eran Levinson AudioCodes

AudioCodes at a Glance • 2011 has marked 18 years of Operations

• Leader in VoIP & Multi-Service Business Gateways

• Global, successful and balanced operation

• Deployed in over 100 Countries in Broadband, Mobile & Enterprise

• Strong brand for Quality & Performance

• Global partner to world leading telecom players such as Alcatel-Lucent, Avaya, Broadsoft, Ericsson, Microsoft, Nortel, NSN

• Global distribution network

More Facts...

• 615 Employees

• R&D (250), Sales & Marketing (210), Operations (90), G&A (50)

•  Israel (395), US (140), Europe (30), APAC (25), LATAM (10)

• NasdaqGS: AUDC, Public since 1999

• Offices:

• Headquarters: Israel

• North America: NJ, SJ, TX, NC

• APAC: Singapore, Korea, China, India, Australia

• EMEA: UK, France, Germany, Russia

• CALA: Miami, Mexico, Brazil, Argentina, Columbia

AudioCodes HDVoIP Products

MP-2xx™ Residential/SOHO

Gateway with DECT CAT-

IQ HD support

MP-2xx

3XXHD IP Phones

IP Phones

Mediant™ 1000 Mediant™ 500

MSBG with native HD support

Mediant

IPMedia™ 3000 Media Server

With HD conferencing

and streaming

IPMedia

Mediant™ 3000 Mediant™ 8000 Carrier-Grade Media Gateway

With IP-to-IP HD Transcoding

Mediant

VMAS™ Mobile SIP Client

VMAS

BusinessPLUS business

communications solution

BusinessPLUS

www.audiocodes.com/hdvoip

Mobile VoIP Is Growing Rapidly

• Mobile VoIP applications will generate annual revenues of $35.2 billion by 2013, More than 288 million Mobile VoIP users worldwide

• Dual-mode handsets (Wi-Fi + Cellular) will be well over 400 million units shipped in 2013 Source: Mobile VoIP—Transforming the Future of Wireless Voice, In-Stat, March 2010

• 100 million mobile VoIP users by 2012 Source: Mobile Voice Strategies: mVoIP Opportunities & Business Models, 2010-2015, Juniper Research , May 2010

How can operators take advantage of this trend?

Mobile VoIP Is Growing Rapidly

“Skype accounts for over 12 percent of the world's international calls” (867 Million US$ income from service in 2010)

"Now our programmers are doing work on mobile first“ (in his speech in November 2010

Tony BatesCEO, Skype Eric SchmidtCEO, Google

Business Case Examples

Cost Effective Roaming

• The Problem: • Cost of a call for roaming users is very expensive • Customers are unhappy and seek alternatives • A lot of the money goes to the local Roaming operator

• With Our Solution: • Roaming users can call and send SMS over IP • Operators control the price • Customers can use the same number to call and receive

calls or SMS messages • Very fast ROI for Operators

Local Pre-Paid VoIP Client and existing solutions • The Problem: • Visitors are buying local SIM cards (and need to go to

special stores • Using Skype and other which brings no revenue to the

home carrier • Losing their “local” number

• With Our Solution: • Visitors keep their own local SIM card and number • Can receive calls to their local phone number • Buy on-line applications, pre-paid clients

Introducing VMAS

• A new family of Mobile Voice Over IP (VoIP) and SMS Over IP (SoIP) Solutions from AudioCodes that comprised of:

• VMAS CMS - provides carriers with a proven client distribution and back-end management system.

• VMAS Clients - supports variety of Clients for Mobile Devices, PCs and Web.

Supported Mobile Platforms

Flash Web Client PC

Client

iPhone/ iPod touch/ iPad

Integration with Social Networks

Enterprise Mobility Trends

• Growing need for better accessibility and productivity

• Introduction of Smart Mobile Devices

• Expansion of High-speed Networks - 3G, Wi-Fi and WiMax

• Above 50% of In-Office calls are made on mobile devices

Mobile office is likely to be the fastest-growing segment and generated revenues of $1.6 billion in 2008. This segment is expected to reach a size of $6.8 billion in 2015, at a CAGR of 19 percent.Frost & Sulivan – April 2010

VMAS Enterprise Edition

• Unified Communication Features

• Delivered to iOS, Android and PC

• Instant Messaging/Presence • Contact list • Corporate Directory • IP-PBX Features Control • Notifications (Active call, Voicemail)

Netia – OnePhone solution

• Service is based on SIP and IP

• So it is IntegralNet (Voice Solution&BusinessOffice&OneOffice)

• Service is available on Smart Mobile Devices

• Features: •  Presence of users (for Unified Communication) •  Allows you to share your desktop phone number on two devices

at once

•  Mobile terminal performs connection to the fixed number in wireless network

•  You can carry only one conversation at a time with one of the two devices (a second device is busy)

OnePhone - How does it work

fix 223304111 Voice Solution

mobile 793822000

LAN WiFi

fix 223304111

OnePhone - How does it work

fix 223304111

Ring

Ring

Ring

Ring

Ring

Ring

Incoming Call

OnePhone - How does it work

fix 223304111 Call

Busy

Answer

Over 30 Deployments in the last year

Cellcom Mobile Operator Israel

• Mobile VoIP for Roaming

• Iphone, Android, Symbian and WM

• Features:

•  Incoming and Outgoing calls

•  Fully integrated with pre-IMS Softswitch (Outsmart)

•  Distributed through our Delivery Platform

•  SMS over IP • - Cellcom already confirmed increase of revenues from International calls of more then 23% after 3 months of activity.

CSL Mobile Operator in HK

• Provides Mobile VoIP access to its roaming subscribers.

• Devices: Nokia, Windows Mobile, Apple, Android & RIM

• Network: 3G (good data roaming agreements)

• Features:

•  Incoming and Outgoing calls while roaming

•  Fully integrated with Netcentrex/Comverse

•  Distributed through CMS Delivery Platform

•  SMS over IP

•  Seamless over the air configuration and set up

E-Mobile Japan

• Delivery TV to subscribers on the Sharp PDA and add VoIP with our SIP SDK for Windows Mobile

• Devices • Sharp Windows mobile 6 • TyTn II Windows Mobile 6 ( new )

• Network: HSDPA and WiFi

• Features: •  Incoming and Outgoing calls • Fully integrated with 3th party billing

Bezeq ( Bphone)

• Provides of land line and Internet services to the residential market in Israel (market share of 38%).

• Devices •  Iphone •  Android •  Other OS’s to be added soon

• Services: Home mobility • Features:

•  Incoming and Outgoing calls. •  Auto connect when in domestic environment. •  SMS over IP instead of GSM.

•  - Bezeq has already confirmed increase of revenues from home-mobility calls of more then 18% after 5 months of activity, and increase of NGN network promotion.

Jajah (Now Telefonica)

• Provides Mobile access to 10 million Jajah users.

• Devices: •  Nokia Symbian 9.x S60 3th edition phones (E series, N series) •  Apple iPod Touch

• Network: 3G, WiFi

• Features: •  Incoming and Outgoing calls •  Fully integrated with Jajah's WEB services back end. •  Distributed through our CMS or Apple Store

Vonage - Leading VoIP Provider in NA

• Over 2.5M Users

• Operating Systems •  iOS, Android, BlackBerry(*)

• Network: 3G, WiFi

• Features: •  Free calls to your Facebook® friends •  Free Instant Messaging •  SMS (soon) •  Video (soon) •  Paid Calls (soon)

Some of our customers...

Vonage (US) CSL (HK) Sion (Argentina)

Telefonica (Peru) Nexus/ Telefonica (Brazil) Cellcom (Israel)

Bezeq (Israel) 013 (Israel) 014 (Israel)

More to be announced soon..

VMAS - VoIP Mobile Access Solutions

THANK YOU