Telekomunikacja Polska Analysis
Transcript of Telekomunikacja Polska Analysis
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The Warwick MBA
Assignment Cover Sheet
Submitted by: 966111
Date Sent: 27.01.2011
Module Title: Economic of the Business Environment
Module Code: IB802Z
Date/Year of Module: 06/2010
Submission Deadline: 30.01.2011
Word Count: 3114
Number of Pages: (including cover page)
Question: Choose a firm. It could be a business who is a customer or supplierof IBM or just a business in which you are interested. It must not be IBM. Set outthe performance of the firm in relation to its main competitors since 2004including data for 2008 and 2009. Conduct an economicanalysis of the firm, itsmarkets and their wider macro context. How far does your analysis explain theperformance of your chosen business? What are the implications of theperformance of the company in the US and global recession of 2008/9 forstrategy in 2010/11?
This is to certify that the work I am submitting is my own. All external references and
sources are clearly acknowledged and identified within the contents. I am aware of the
University of Warwick regulation concerning plagiarism and collusion.
No substantial part(s) of the work submitted here has also been submitted by me in other
assessments for accredited courses of study, and I acknowledge that if this has been done
an appropriate reduction in the mark I might otherwise have received will be made.
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Table of content
ASSIGNMENT COVER SHEET................................................................................................................................... 1
1. INTRODUCTION ....................................................................................................................................... 3
2. VULNERABILITY..................................................................................................................................... 5
3. EXPOSURE ................................................................................................................................................... 7
3.1. MARKET DESCRIPTION ............................................................................................................................ 73.2. CUSTOMER STRUCTURE ......................................................................................................................... 11
3.3. FINANCIAL OUTLOOK ............................................................................................................................. 143.4. ELASTICITY ............................................................................................................................................. 153.4.1. GDP AND INCOME.............................................................................................................................. 163.5 EXCHANGE RATES IMPACT....................................................................................................................... 183.6 GOVERNMENT INTERVENTION................................................................................................................. 18
4. CONCLUSION & OUTLOOK ............................................................................................................... 20
5. APPENDIX ................................................................................................................................................. 21
5.1 ENTITIES OF TP GROUP: ....................................................................................................................... 215.2 KEY PLAYERS IN TELECOM MARKET IN POLAND..................................................................................... 23
6. REFERENCES ............................................................................................................................................ 24
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Telekomunikacja Polska S.A. (here referred as TP S.A or TP Group) was
established in 1991 on the wave of political and social changes after
breakup of communist system in Poland. Big national establishment
Poczta Polska, Telegraf & Telefon was divided into 2 different entities:
Polish Post and Polish Telecommunication. One month later TP S.A. was
formed. In 1998 the company was privatized and quoted on London StockExchange in form of Global Depository Receipts. In mid 2000 TP S.A. won
strategic partner consortium of companies France Telecom & Kulczyk
Holding having 35% of shares. In 2001 they increased their shares to
47,5%. On the turn of 2004/2005 France Telecom repurchased all shares
from Kulczyk Holding. Currently France Telecom holds 49,8% shares.
Globally France Telecom's fixed and mobile services include international
business offerings 166 different countries, with domestic operations in 30
countries. At the end of 2009, France Telecom Group was the world's
sixth-largest communications service provider (CSP) by revenue.
49,79% 46,06%
4,15%
0%
10%
20%
30%
40%
50%
France Telecom Other Shareholders State Treasury
Shareholders structure 2009
Figure 1, Source: TP Group Annual Report 2009
1. Introduction
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For several years the company was the only major player in the fixed line
space and the only one to have telecommunication infrastructure in place
(inherited from the national monopoly). They were the only company
associated by ordinary citizens with telecommunication services. Polishtelecommunication infrastructure & services were very underdeveloped at
that time; let me point you to the fact that only in 1991 the first e- mail
was sent from Poland to Germany (in the USA it was 20 years earlier). TP
S.A. has been the only company having its products and services offered
nation wide. They are the largest telecommunication group in Central and
Eastern Europe which consists of 12 different companies (detailed list in
Appendix 1).
The Group is the principal supplier of telecommunications services in
Poland. It provides services, including fixed-line telecommunications
services (local calls and long distance calls domestic and international),
Integrated Services Digital Network (ISDN), voice mail, dial-up and fixed
access to the Internet and Voice over Internet Protocol (VoIP). Through
its subsidiary, Polska Telefonia Komrkowa-Centertel Sp. z o.o. (PTK-
Centertel), the Group is one of Polands major DCS 1800 and GSM 900
mobile telecommunications providers. PTK-Centertel also provides third
generation UMTS services and services based on the CDMA technology. In
addition, the Group provides leased lines, radio-communications and other
telecommunications value added services, sells telecommunications
equipment, electronic phone cards and provides data transmission,
multimedia services and various Internet services.
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Analyzing short run cost will help me to define vulnerability of TP Group to
external shocks from the market or from the macroeconomy. Analysis
focuses on SRATC curve which include both: fixed and variable costs. All
companies aim to perform at minimum level of cost (recorded as Q* on
SRATC) at a certain level of output. The SRATC curve is usually U
shaped either steep (like a champagne flute) or flat (like a saucer). In
case of TP S.A. the SRATC is rather flute shaped. The company has large
human capital costs. Companies from high tech industry like TP S.A.
invest in employees development & training so they do not want to loose
their employees before using the assets that is why they become quasi
fixed costs. Companys cost structure is presented below for years 2009-
2004:
TP Group 2009 2008 2007 2006 2005 2004
Revenue 16560 18165 18244 18625 18342 18530
External purchases 7438 7599 7436 7438 995 1137
Labour expenses 2353 2359 2425 2376 2447 2653
Other operating expense 671 863 1012 889 1111 933
Restructuring costs 23 174 1 285 n/a n/a
Table 1
Source: TP Group Revenue Report
The biggest portion of costs within TP Group comes from external
purchases, which are costs of handsets and other equipment sold as well
as commissions, advertising, sponsoring, interconnect expenses, costs
related to IT and network. External purchases I would consider as variable
costs as much the company would be able to sell as much they will decide
to purchase from external suppliers (especially handsets). The second
biggest group of cost involves workforce employed. TP Groups employees
2. Vulnerability
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are highly skilled and thus quite expensive. Other operating expenses
consist of property taxes, fees for subscribers numbers &
telecommunication charges, frequency fees, changes in provisions.
Restructuring costs are mainly involved with employee contractstermination.
SRATC for TP S.A. is rather flute shaped; the company is not so much
vulnerable to external shocks as average total costs decrease dramatically
if the company is forced to limit their sales. The company wants to fight
vulnerability of type 1 and in 2009 introduced transformation program
called Re-balance operating program. The company focuses mainly on
cost optimization, economizing office space, fleet costs, restructuring
mobile handset portfolio and headcount reduction. Company strategy is
set to still being the main player on the Polish telecom market in terms of
scope and scale; but TP S.A. wants to gain agility of much smaller
company turning as many fixed costs as possible into variable costs.
When considering type 2 vulnerability, of bought-in input costs there is
high dependence on handset providers within TP Group. The company
only resells the trading goods (mostly handsets) and does not relay on
suppliers to deliver raw goods for production processes so I would
conclude that TPSA is not exposed to type 2 vulnerability. Looking at table
1 costs involving purchasing of handsets (external purchases) is the
biggest portion in TP cost structure. The company might limit type 2
vulnerability by setting long term contracts with handset producers, but
they need telecommunication carriers as much as carriers need them. The
biggest volumes of phone handsets are sold trough operators in their
special offers.
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3.1. Market Description
There are many types of providers that can be classified to
telecommunication market. Please see the figure below.
Figure 2, source Gartner 2010
Telecom operators focus on delivering value-added services and IT
services to corporate and retail customers. Gartner estimated worldwide
telecommunications carrier revenue, to be $1.8 trillion in 2009. During the
global economic recession, some telecom operators experienced small
declines in revenue, due to customer decreasing telecom spending. On the
other hand not all operators decreased the revenue as companies wanting
3. Exposure
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to cut down traveling cost used videoconferencing a lot. Some markets,
especially the matured one, are already saturated and there are no
compelling reasons for end users to purchase new fixed or mobile
connection. The fixed line market decreases as customers focus shifts to
mobile telephony a lot. The biggest market players, world wide have their
portfolio covering all offerings (mobile, fixed, broadband etc for retail and
corporate customers). In terms of revenue top players are following:
Telephone Operator Headquarter Country Revenue in billion $
AT&T USA 124
NTT Japan 102
Verizion USA 97
Deutsche Telekom Germany 90
Telefonica Spain 85
France Telecom France 75
Vodafone UK 73
China Mobile China 59
Telecom Italia Italy 44
BT Group UK 40
Sprint Nextel USA 36
Source Gartner, 2008
In terms of revenue worldwide the biggest indisputably is AT&T, but in
terms of number of subscribers is China Mobile with 450 million and it is
followed by Vodafone with 300 million subscribers in 20 countries.
Telecommunication markets need to be connected as they relay on each
others roaming and operators need each other to maintain continuity in
customer service.
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Polish market is the biggest in Eastern Europe and has about 50 million
subscribers divided between 6 main players and dozen or so smaller ones.
83%
36%
11%10% 6% 8% 5% 3%
38%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
TP S. A. Net ia Ot hers UPC Mult imedia Tel efonia
Dialog
Others
Fixed Line & Broadband market share
Fixed Line Brodaband
Figure 3
TP S.A. as a major fixed line operator has been gradually losing market
share to alternative operators, despite restructuring and constant
investment. They cannot meet the operational excellence and fight smaller
entities trough quality of service. Smaller players are more flexible and
responsive in customer service, depending on infrastructure in many cases
on TP Group though. In mobile telephony the market share represented
by TP Group is similar to other mobile operators. It may vary 1% to 2%
either way but market in Poland is divided into 3 major mobile carriers:
Orange (TP Group), Polkomtel and PTC Era. In broadband TP S.A. is still
the leader having 36% of the market.
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30% 31% 30%
8%
1%
0%
10%
20%
30%
40%
1
M obile market share
Orange Polkomtel PTC (Era) P4 Others
Figure 4
Poland is not different than any other part of the world and here the focus
also moved in recent years from fixed line to mobile. Over last five years
fixed line market started to decline as presented on the picture.
Number of subscribers in Poland
years 1998-2008
0,9
17,4
23,1
29,2
38,840,4
24
6,79,6
13,9 11,511,812,5
8,87,6
10,210,9 11,4
11,9
12,311,5
0
5
10
15
20
25
30
35
40
45
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008
Mobile Fixed
Figure: 5
Source: data form statistical office based on communicational institute
Commonness of mobile phones usage is increasing not only thanks to its
simplicity of installation but also pricing is becoming more and more
attractive. But mobile market cannon grow for ever; the market is pretty
saturated already. Analytics like Gartner were already telling in 2009 thatPolish market is saturated at the level of 109%, where in 2010 it grew
mln
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over 120%. In Eastern Europe similar saturation is seen in Czech
Republic.
Country Subscribers(million)Penetration
CzechRepublic 13.3
130%
Hungary 10.2 103%Poland 41.9 109%
Slovakia 5.7 105%
Slovenia 1.9 96%Data from 2009
Source: BuddeComm based on ITU and Global Mobile data
Telecommunication market it is not only about fixed and mobile operators,
also cable TVs (figure 2) are gaining more and more importance on this
market. Together with TV channels they offer Internet access and
telecommunication services. Market is becoming very competitive and
companies need to invest in infrastructure which allows quick and efficient
data transmission to meet customers requirements and needs.
3.2. Customer Structure
The biggest portion of revenue is generated by retail customers within
mobile and fixed lines. Fixed line revenue for 2009 decreased slightly
compared to 2008 but mobile revenue slightly increased.
Several years ago operators were earning profits on connections now the
situation has changed and number of connections is not that important
any more. What counts is a customer who pays monthly subscription.
High competitive pressure is forcing operators to give free minutes to
each subscription, so effectively customer pays some fixed amount each
month regardless of number of calls. This was possible on Polish market
thanks to UKE - market regulator imposing flat interconnection rates
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between the operators. This move really freed the market and forced TP
S.A. to play fair towards other operators.
0,00%
5,00%
10,00%
15,00%
20,00%
25,00%
30,00%
35,00%
Mobile
Wholesale
Mobile
Retail
Fixed Data Fixed
Wholesale
Fixed Voice
Retail
Sales of
goods and
other
TP Group Revenue Composition comparision 2009/2008
2009
2008
Figure 6
TP Group Revenue Composition
Biggest TP SA competitor- Netia; revenue development by service below.
Figure 7
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Netia Revenue Composition 2009- Q12010, source Netia anual reports
Netia divides its revenue to voice revenues and data revenues, which in
Q1 2009 was voice 54%, data 32%. In Q1 2010 data increased to 37%
and voice declined to 51%. Netia also needs to lease infrastructure from
TP S.A. which in reporting is called regulated access. Revenue which is
generated in Q1 2009 on regulated access is 52% and on own network
38%, where Q1 2010 accordingly 58% and 36%. This shows that without
Regulator and TP infrastructure Netia would not be able to generated
revenue at current volumes.
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3.3. Financial Outlook
Key measure performance ratio for most companies is Return on
Equity, which declined in 2009 almost 40% year over year!
2009 2008 2007 2006 2005 2004
Revenue 16 560 18 165 18 244 18 625 18 342 18 530
Total Assets 29 356 31 234 32 422 32 611 35 624 34 861
Current Liablilities 5 222 7 415 11 272 7 294 8 694 5 907
Net Assets 24 134 23 819 21 150 25 317 26 930 28 954
Operating Profit 2 096 3 313 3 282 3 367 3 781 3 788
Sales Margin 13% 18% 18% 18% 21% 20%
Asset Turnover 69% 76% 86% 74% 68% 64%
Net Assets 24 134 23 819 21 150 25 317 26 930 28 954
Shareholders fund 16 593 17 230 17 773 18 103 17 990 16 881
Gearing 145% 138% 119% 140% 150% 172%
Operating Profit 2 096 3 313 3 282 3 367 3 781 3 788
Net Assets 24 134 23 819 21 150 25 317 26 930 28 954
RONA 9% 14% 16% 13% 14% 13%
Net Income 1 282 2 190 2 273 2 094 2 620 2 577
Profit Before Tax 1 597 2 595 3 282 3 367 3 005 3 277Tax Cover 80% 84% 69% 62% 87% 79%
Net Income 1 282 2 190 2 273 2 094 2 620 2 577
Shareholders fund 16 593 17 230 17 773 18 103 17 990 16 881
Return on Equity 8% 13% 13% 12% 15% 15%
Trade Receivables 1 475 1 814 1 795 1 877 2 574 3 160
Trade Payable/creditors 790 814 705 762 1 717 1 553
Current ASSETS 4 189 4 254 3 462 2 952 4 362 6 053
Inventories 229 292 1 795 1 877 245 177
TPSA (in millions PLN)
Table 2, source Annual Reports
We can see that also in terms of revenue 2009 was a challanging year for
TP Group, the revenue declined 9% year over year. Financial crises do not
omit such giants as TP S.A. on Polish market. RONA declined 38% yoy so
it means that the profit performance declines. France Telcom and other
shareholders will pay special attention in 2010 to costs cutting andmaintaining only profitable parts of the holding. Comparing to other years
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sales margin decreased a lot, its over 30% year over year this indicates
that the company needed to decrease prices in competitive environment.
The company is under the process of big restructuring as we can see labor
expenses have been declining since 2004 and company incursrestructuring costs too.
3.4. Elasticity
Main factors influencing price elasticity are following:
Number of substitutes available on the market Income
Company Image
In terms of strategic decision telco company has to make setting the
prices are
In telecommunication business characterized by high competitively the
demand is very elastic. If one of the operators decreases its prices the
consumers will switch to cheaper option. Lets look at it from different
perspectives of market segment. In many cases in fixed line environment
people would not like to change fixed operator. This creates problems with
transcribing the number with installation of new line simply saying with
some inconveniences people would not go for it if competitor offer is only
slightly cheaper than the current one. But if the new company approaches
potential customer offering 15% cheaper fixed line, 20% cheaper mobile
connection, 50% cheaper second mobile number and broadband access
for 1 Euro this will make us change the operator as this is much better
offer than our current one. So we are able to bear some inconveniences to
get better offer. Elasticity will be high as agreements with telecom last 12
or 24 months so people do not choose telecom operator for a lifetime.
Consumers look for best offers and move.
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New business models, innovative technologies and customer approach are
pushing TP SA to cut prices and introduce differentiating offerings.
3.4.1. GDP and income
In 2009 the Polish economy slowed down against original government
expectations of 3.7%, but reached growth of 1.7% GDP (compared to
4.9% in 2008), unemployment rate was about 11.5% at the end of the
year. On the turn of the year 2008/09 more and more countries in Europe
were at risk of financial crisis. Tense situation in Hungary spread
uncertainty to other countries in the region. Hungary has been highlydependent on external financing; their government gross debt was at the
level of 67% of GDP and budgetary deficit at 9,2% GDP. Many investors
looked at Eastern Europe as one body and Hungarian situation strongly
influenced Polish financial market and made investors stop buying Polish
treasury bills and stocks quoted at Warsaw Stock Exchange.
Figure 8
0 %
2 0 %
4 0 %
6 0 %
8 0 %
1 0 0 %
1 2 0 %
EU
Average
Estonia
Latvia
Lithuania
Bulgaria
Romania
CzechRep.
Hungary
Poland
Slovakia
Portugal
Italy
Ireland
Greece
Spain
2 0 0 8 2 0 0 9
Government Gross Debt (% of GDP)
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As a result of very modest GDP growth telecommunication carriers
observed very cautious customers approach to adopting new services and
very price sensitive behavior. Telecommunication customers did not grow
subscription numbers in fixed line field (actually there was a declineshown figure 5), GDP influenced broadband growth and very modest
mobile growth (due to saturation of the market).
Figure 9, Source: The Economist 2010
1 Year WIG Info Index (WIG = Warsaw Stock Index)
Figure 10, Source Polish Stock Exchange
IT index has been drifting sideways, look like the financial market is in the
mode look, wait & see.
6,8 5,0 1,8 3,0 3,40
1
2
3
4
5
6
7
8
2007 2008 2009 2010 2011
PL 2007-2011 GDP Growth
Signs that bottom have been reached
4cast
No clear trend
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3.5 Exchange rates impact
Exchange rate is important for all companies which buy products in Euro
and sell in different currency. TP Group purchases handsets in Euro and
sells in local currency. In 2009 foreign exchange rates did not favor the
Polish zloty, which weakened significantly against the Euro. This had a
significant impact on TP Group cost base and capex, primarily due to the
increased cost of importing mobile handsets. Exchange rate has similar
influence on competitors as all of them buy handsets from international
companies like Nokia, Siemens, and Blackberry etc in foreign currencies.
Figure 11, Source Yahoo
3.6 Government Intervention
TP Groups operations are subject to regulatory controls of UKE, the
government telecommunications market regulator. Under the
Telecommunication Act, UKE can impose certain obligations on
telecommunications companies that have a significant market power. UKE
is responsible for
In 2009 TP S.A. signed a Memorandum of Understanding with thePresident of the Office of Electronic Communications. For TP, it creates a
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more predictable and investment-friendly regulatory environment, so far
there was a threat over TP that they would have to split its Retail and
Corporate business as the Regulator perceived them us highly
monopolistic and ruining the fair competition on Polish market. Theagreement improves the perspective for infrastructure development on
the Polish telecommunication market and stimulates fair competition.
Based on this arrangement, TP Group have launched a country-wide
investment program in 1.2 million broadband access lines, including
roughly 1 million lines with speed of at least 6Mbps.
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Economic downturn of 2008/09 affected telecom industry to a lesser
extent than financial institutions but in TP SA case almost overall
performance really dropped. First of all revenue dropped around 9% and
that influenced all important ratios like RONA, ROE, Sales Margin. TP S.A.
was pushed to cut its cost and optimize its business. In IT space where I
have experience in dealing with TP SA one of the major strategies to meet
cost optimization target was implementation of so called vendor
consolidation program. From as many as 50 different vendors the
company was dealing with, it limited the number to 7 each company
being responsible for main systems like: billing, ERP, OSS, CRM,
Wholesale. Although the revenue declined year over year TP Group is
undisputable leader in telecommunication market in Poland having its
portfolio offered nation wide. The above analysis show that the only space
where other players can compete fairly is mobile business, where each of
the main player has about 30% of the market. In fixed lines the company
behaves like a monopolist and in and broadband they also play leading
role. As their power is really big and they can compete unfairly that is way
Government intervention was needed to stop their monopolist way of
approaching the market.
As we look at coming years I would strongly recommend to keep
decreasing the cost and restructuring the company, obey all rules given by
the Regulator to avoid paying substantial fines. Also to maintain
development of broadband channel as this is the place where market will
grow, as we saw above fixed line segment is declining and mobile market
is quite saturated.
4. Conclusion & outlook
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5.1 Entities of TP Group:
The Group comprises Telekomunikacja Polska and the following subsidiaries:
1) PTK-Centertel Sp. z o.o. Warsaw, Poland Mobile telephony services, construction
and operation 100.00% , 100.00% of mobile telecommunications networks.2) TP EmiTel Sp. z o.o. Krakw, Poland TV and radio signals broadcasting,
construction, 100.00% lease and maintenance of technical infrastructure
3) OPCO Sp. z o.o. Warsaw, Poland Facilities management and maintenance.
100.00%
4) Otwarty Rynek Elektroniczny S.A. Warsaw, Poland Provision of complex
procurement solutions, including advisory, implementation 100.00% and operation of
e-commerce platform and IT systems, hosting.5) TP Edukacja i Wypoczynek Warsaw, Poland Hotel services, training and
conference facilities.
6) TP MED Sp. z o.o. (1) Warsaw, Poland Medical and health care services.
100.00%
7) TP Invest Sp. z o.o. (TP Invest) Warsaw, Poland Services for Group entities,
holding management. 100.00% 100.00%
8) Telefon 2000 Sp. z o.o. Warsaw, Poland No operational activity. 100.00%
9) TP TelTech Sp. z o.o. d, Poland Monitoring of alarm signals, servicing
telecommunications networks, 100.00% design and development of
telecommunications systems.
10) Telefony Podlaskie S.A. Sokow Local provider of fixed-line, internet and cable
TV services. 55.11% Podlaski, Poland
11) Contact Center Sp. z o.o. (2) Warsaw, Poland Call-center services
andtelemarketing. 100.00% 100.00%
5. Appendix
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12) Virgo Sp. z o.o. Warsaw, Poland Advisory services, financial operations.
100.00%
13) Pracownicze Towarzystwo Warsaw, Poland Management of employee pension
fund. 100% Emerytalne Telekomunikacji Polskiej S.A.
14) Fundacja Orange (3) Warsaw, Poland Charity foundation. 100.00%
15) Wirtualna Polska S.A. (WP) Gdask, Poland Internet portal and related services
including internet advertising. 100%
16) TP S.A. Finance B.V. Amsterdam, Financial and investment operations. 100.00%
The Netherlands
17) TP S.A. Eurofinance B.V. Amsterdam, Financial and investment operations.
100.00% The Netherlands
18) TP S.A. Eurofinance France S.A. Paris, France Financial and investment
operations. 99.99%
19) PayTel S.A. (1) Warsaw, Poland E-commerce and electronic services, including
GSM prepaid services, 100.00% bill charging and processing of electronic financial
transactions.
20) PayTel Sp. z o.o. (4) Warsaw, Poland As at 31 December 2009 the entity no
longer exists. 100.00%
21) Ramsat S.A. (1) Modlnica, Poland Distributor of PTK Centertel and TP S.A.
products on mass and business market. 100.00%
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5.2 Key players in telecom market in Poland
Company Ownership
Num er o
subscribers
Mar et
Share
TP S.A.
France Telecom
49,79% 8,2 83%
Netia
Third Avenue
Management 24,1% 1,1 11%
Others 5%
Orange TP S.A. 100% 13,8 31%
Polkomtel
Vodafone, Orlen,
KGHM (all 24,4%) 13,7 31%
PTC (Era)
T-Mobile Germany
70,5% 0,1 30%
P4 Novator 49,7% 3,7 8%
Others 1%
TP S.A.
France Telecom
49,79% 2,3 36%
Netia
Third Avenue
Management 24,1% 0,6 10%
UPC Poland UPC 100% 0,5 8%
Multimedia
Emerging Ventures
55,9% 0,3 5%
TelefoniaDialog KGHM 100% 0,1 3%
Others 39%
Fixed Line
Mobile
Broadband
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24/25
Warwick MBA Economic of Business Environment
Student Number 0966111 24
Books
Begg D. and Ward D. (2009) Economics for Business(3rd ed.)Begg,D. et al (2008) Economics (9th ed)
Publications
http://www.tp-ir.pl/Display.aspx?MasterId=56fab1d5-b143-49cd-b44a-537193c91052&NavigationId=871
http://investor.netia.pl/
http://www.polkomtel.com.pl/english/dzialalnosc_biznesowa/
http://www.sse.lodz.pl/en/node/392
https://w303.ibm.com/sales/competition/compdlib.nsf/41b3dc2211cc2f6ac12566a200259ba4/45a1c8a020831aa285257816006898b7/$FILE/M08S.pdf
https://w303.ibm.com/sales/competition/compdlib.nsf/41b3dc2211cc2f6ac12566a200259ba4/4a8e0df984914279852577500048efec/$FILE/market_insight_telecom_indus_174373.pdf
https://w303.ibm.com/sales/competition/compdlib.nsf/41b3dc2211cc2f6ac12566a200259ba4/c6618762c0c32dc3852577d5007b24eb/$FILE/vendor_rating_france_telecom_207242.pdf
https://www.budde.com.au/Research/2008-Europe-Telecoms-Mobile-and-Broadband-in-Central-Europe.html
http://www.imf.org/external/pubs/ft/weo/2010/01/index.htm
http://www.economist.com/
http://www.gpw.pl/
http://finance.yahoo.com/
http://www.en.uke.gov.pl/
http://epp.eurostat.ec.europa.eu/portal/page/portal/statistics/themes
http://www.parkiet.com/artykul/1010572_TP---grupe-moze-opuscic-3-3-tys--osob.html
http://gielda.wp.pl/kat,7069,title,TP-ocenia-dzialania-DPTG-jako-probe-nieuzasadnionego-
wywierania-nacisku,wid,13049115,wiadomosc.html
6. References
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8/3/2019 Telekomunikacja Polska Analysis
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Warwick MBA Economic of Business Environment
http://gospodarka.dziennik.pl/news/artykuly/318558,dunska-firma-prosi-niemcow-o-
pomoc-w-walce-z-tp.html
http://online.wsj.com/article/BT-CO-20110120-702695.html
http://www.playmobile.pl/pl/oferta/play-abonament/index.html
http://www.era.pl/pl/strona_korporacyjna/o_ptc
http://www.multimedia.pl/multiprojekty
http://biznes.upc.pl/
Business Monitor, Poland Telecommunications Report Q1 2010
Gartenr, Vendor Rating: France Telecom, November 2010